Mashable reports that though advertisers have generally been slow to adopt Twitter’s latest redesign of its profile pages, media companies are leading the charge. Time Inc. seems to have found a way to profit off of the new format.
Time’s People Style Watch Twitter page has begun sporting ads from Jergens Daily Moisture. Twitter says: “The space is the user’s to customise, and we encourage them to be clear if they are promoting something there, for money or other consideration.”
At the moment none of Time’s other titles seem to be putting third-party ads on their Twitter profile sites.