Driving incremental revenue by licensing your existing content, with Condé Nast and Wright’s Media

Driving incremental revenue by licensing your existing content, with Condé Nast and Wright’s Media

From FIPP World Media Congress 2020: this session explores driving incremental revenue through the power of licensing your existing content, with Michelle Myers, Chief Revenue Officer, Wright’s Media (USA) and Markus Grindel, Managing Director, Global Brand Licensing, Condé Nast, (UK).

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