Online Video in 2022: Content, Revenue, & New  Business Models

Online Video in 2022: Content, Revenue, & New Business Models

FIPP’s latest report, exclusive to members, looks at the enduring performance of video content within the digital ecosystem, and how these revenue plays have evolved over time.

In particular, it highlights how many media companies see the growth of video subscriptions as a potential replacement revenue for online display advertising. 

Taking a practical look at the unique business approaches of companies as diverse as Meredith, Condé Nast and The New York Times alongside smaller regional brands, the shows how publishers have innovated with video in recent years and reaped significant financial rewards.

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